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CatchFire BookPeter's book CatchFire is available at Amazon.com

Whole-Brain Communications
(download pdf)

(Available in keynote presentations, half-day seminars, or full-day training programs.)

Peter McLaughlin’s Whole-Brain Communication program presents an exciting new way to jumpstart team enthusiasm and effectiveness. Using the Emergenetics™ model*, the program teaches participants how to understand the dominant thinking and communication styles, and shows them how to use this knowledge to create dedicated, organized, supportive, high-performance teams.

Whole-Brain Communication delivers a distinctive combination of hard-hitting information and high-energy fun. Offering amusing depictions of how conversations at work often go astray, Peter addresses common communication problems that result in cynicism, disengagement, and underperformance. Then he details real-life strategies for more successful meetings, presentations, client interactions, and other communications at work.

Together with interactive exercises, video clips, and personal assessments, The Power of Whole-Brain Communication is a powerful, energizing, and fun learning experience.

Program Outline

  • Background research on Thinking and Behavior
    An exciting review of research that discusses how you are wired to think and behave in certain patterns – patterns which are modified by your environment.
  • The Four Primary Thinking Preferences
    Analytical, organizational, conceptual, and interpersonal thinking.
  • Three Dominant Behavioral Styles
    Expressiveness, assertiveness, and flexibility.
  • Understanding Communication Habits
    Gaining insight into yourself and others by understanding the Emergenetics model.
  • Communicating More Effectively
    Learning new insights and strategies for productive communications, especially when dealing with people who think differently from you.
  • Building High Performance Teams
    Enhance creativity and efficiency by using Whole-Brain teams and communication.


*Emergenetics was created by Geil Browning, PhD, and Wendell Williams, PhD. For maximum results, a personal Emergenetics assessment should be completed by each participant in the program. With advanced notice and planning, the program can be geared specifically to tackle current communications issues within your team or organization.

"Superlative...Amazing...Marvelous...Your presentation was both entertaining and informative. The response has been overwhelming."

 

 

Ron Craver
Director of Sales and Marketing Administration
Smith & Nephew